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McDonalds boss apologises for company’s ‘offensive’ advertising slogan

September 13, 2021 Comments Off on McDonalds boss apologises for company’s ‘offensive’ advertising slogan By admin

Posted April 13, 2019 18:09:47 The head of McDonalds Australia has apologised after an ad campaign used offensive language in Australia.

The ad campaign was made by the advertising agency, Witherspoon Media, which was paid $10,000 by the McDonalds Corporation.

The advert used the phrase “we’re sorry, but this is what we’re going to do”.

McDonalds’ general manager of corporate communications, Steve McDonagh, said he would now look into the ad.

“As part of our ongoing response to the recent issues raised, we have been contacted by a number of media outlets about an ad that was made on our website, McDonalds.com,” he said.

“We are aware of the issue and are looking into it.”

Mr McDonag said he was not aware of any other McDonalds advertisements that were so offensive.

“However, I am aware of an ad made by Withers, which is clearly inappropriate and inappropriate for our brand,” he told 7.30.

“Withers did not take any action to address the issue or any other issues.”

McDonald’s Australia spokesman, Michael Brown, said the ad was made to highlight the difficulties faced by those on the unemployment benefit program, and the importance of offering jobseekers the opportunity to receive unemployment benefits.

“These are not jobs that the unemployed need to worry about and they are not paid for, so it’s important that the recipients of the unemployment benefits, when they’re looking for a job, have the skills and the support to get it,” he wrote in an email.

“The unemployed are also people who have been out of work for a long time and are not able to access the kind of support that they need.”

It’s important to remember that they are people with jobs and that is what matters to them.

“A spokesperson for WitherSpoon Media said it did not make the ad and had not seen the ad but would investigate the matter.”

This ad was created to raise awareness of our agency’s clients unemployment benefit eligibility, with the message being that people who need the unemployment payments can do so,” they said in a statement.”

While we appreciate that this ad was offensive, it is not a reflection of the reality of the situation faced by our clients.

“In the meantime, we’re looking into the matter and will ensure that any appropriate action is taken.”

Topics:human-interest,employment,employment-and-wage-growth,employment

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